A How to With Affiliate Marketing
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A How to With Affiliate Marketing begins with understanding what Affiliate Marketing is and how you can make money in it. Affiliate Marketing is a rather simple business, yet there is a complex network of contributing factors that will either make you extremely successful or a complete failure if they are not done correctly. First, let’s break down the term Affiliate Marketing, in order to understand what it actually is before we get into the How to make it work part.
Understanding the Basics
The first thing that anyone intending to do Affiliate Marketing needs, is to have a firm grasp on the basic concept. Let’s start by breaking down the term Affiliate Marketing in order to provide some insight:
Affiliate – An Affiliate is an associate.
There are hundreds of thousands of companies in the United States, as well as hundreds of thousands more throughout the world that offer Affiliate Programs for their companies. You join the Affiliate Programs of your choosing (all are Free to join), in order to become an Affiliate for them and to promote the products that they sell. They will pay you a commission on the referral sales.
Marketing – Marketing is the art of presenting products or services in such a way as to make them desirable.
Marketing is the process of teaching consumers why they should choose your product or service over your competitors. The key is using the right marketing method to educate and influence your consumers. Your best way to do this, is not to be a sales person, but rather supply a solution to a problem that already exists.
Many people confuse Marketing with advertising and sales. They are very different. Advertising and sales are just part of the overall Marketing process. There are many other key components to it, such as:
- Market Research
- Media Planning
- Public Relations
- Attractive Packaging
- Product Pricing
- Customer Support
Fortunately for the Affiliate Marketer who is promoting products for sale by other companies, many of these components are already taken care of. You will only need to focus mainly on the first three: Market Research, Media Planning, and Public Relations. Unless you are promoting your own products, the rest of the components are already taken care of and are out of your control, but should be initially evaluated to make sure that the products that you are promoting are satisfying your customer’s needs in order to keep them coming back to you for repeat business. Let’s briefly discuss these three areas to see how they come into play for the Affiliate Marketer.
When doing Market Research, you will be looking to identify your customers’ needs, wants, and desires for specific products. Then, you will need to be able to supply direction to the products that will fulfill those needs, wants, and desires.
Your job in Media Planning is to determine the best combination of media to achieve your marketing campaign objectives. Images and/or Video are helpful when trying to get your marketing point across to your visitors. You will need to use them in every post and page that you create.
Public Relations is managing the spread of information between you and your Affiliate Program’s products or services and your visitors. It will be your job to inform your visitors about the products or services and ultimately persuade them to maintain a positive view about them. You will also need to become an expert in your chosen Niche in order to build confidence and repor with your visitors. In addition, you must also be quickly responsive to their questions and/or comments that they present to you.
How to Make Money in Affiliate Marketing
So, how are you going to be able to make money doing this? You need to have a medium in order to present the products and/or services that you will be providing from your Affiliate Programs. That medium will be an online website, with your own domain name. It will most likely be a blog site, where you will consistently create informative posts, product reviews, etc., in order to solve your visitor’s problems by presenting them with the products and/or services that will do that.
Is There Training That Can Assist Me in Accomplishing This?
There is a platform online that will teach you everything that you need to know for creating your very own Online Affiliate Marketing Business. That platform is: Wealthy Affiliate.
Wealthy Affiliate has been around for over 12 years, and boasts an online membership of over a Million entrepreneurs, just like yourself. They offer a complete step-by-step training program, from building your own website to achieving your goals, and everything in-between.
How Much Does It Cost?
Wealthy Affiliate is FREE to join, and you can remain FREE forever if you like. You can’t beat that! If the prospect of having your very own Online Affiliate Marketing Business interest you, then you should definitely check them out. You can visit their site by clicking on the following Link: Wealthy Affiliate
When you get to the site, sign up and have a look around. Click on some areas to learn more about the site. I recommend two areas in particular:
- Live Chat (blue tab on the left)
- Certification (green tab on the left)
The Live Chat area is where you will meet other members of Wealthy Affiliate and be able to ask questions and get answers. This area is frequented by seasoned members who are willing to answer any questions that newcomers may have. Wealthy Affiliate is truly a pay-it-forward type of platform.
The Certification area is where you will begin your training. Each course is broken into 10 lessons of step-by-step training. Follow each lesson carefully until you fully understand it, completing the tasks included, before moving on to the next. Don’t jump around or it will just get confusing for you. Take the time to watch included Videos in the lessons. They are very beneficial.
Best of Luck in Your New Adventure!
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